Focus Areas
DTC pricing
Wholesale pricing structure
Margin health
Competitor landscape
Price-to-brand perception alignment
Product tier strategy
Deliverables
60 min strategy call
Margin + perception review
Written pricing recommendations
A focused review of pricing architecture, margins, perceived value, and wholesale alignment. If you’re unsure whether you’re underpricing, overpricing, or leaving margin on the table — this session is for you. We evaluate your pricing through both a financial and brand lens. Because pricing isn’t just math — it’s positioning. We review your DTC and wholesale structure, margin health, competitive landscape, and perceived value alignment.
A focused review of pricing architecture, margins, perceived value, and wholesale alignment. If you’re unsure whether you’re underpricing, overpricing, or leaving margin on the table — this session is for you. We evaluate your pricing through both a financial and brand lens. Because pricing isn’t just math — it’s positioning. We review your DTC and wholesale structure, margin health, competitive landscape, and perceived value alignment.
DTC pricing
Wholesale pricing structure
Margin health
Competitor landscape
Price-to-brand perception alignment
Product tier strategy
60 min strategy call
Margin + perception review
Written pricing recommendations